Sakura Shimizu
This package was created as a branding project for a floral artist. All of the brand's tools were created in a uniform gray color, which shows the true colors of the flowers. The packaging is designed in a simple achromatic color so as not to detract from the quality of the client artist's work. The symbol is based on the typography of a Japanese character meaning "flower", and all brand tools are created around this symbol. By using this "kanji" symbol, the client communicated to consumers its position as a Japanese floral artist.
Sakura Shimizu Packaging by Nobuya Hayasaka was selected as an innovative representation of communication design by the A' Design Awards. Sakura Shimizu Packaging earned the Platinum A' Design Award in Packaging Design in 2022. The A' Packaging Design Award is a highly prestigious international design award which celebrates superior design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
